BBC The Apprentice's Karren Brady tells candidate 'you'd be arrested' over rude business name
Karren Brady was taken aback when she recieved news of a proposed name for a company in the last episode of The Apprentice 2024. -Credit:BBC
Lord Sugar was shocked by a disrespectful proposal for the title of a company during The Apprentice's finale. Karren Brady, an assistant, suggested that searching for it on the internet may lead to an arrest.
The BBC final on Thursday night featured Phil Turner and Rachel Woolford competing against each other. Ultimately, Lord Sugar decided to invest in Rachel's boutique gym business, making her the winner of the competition.
The wealthy business tycoon has decided to give the Leeds-born entrepreneur a sum of £250,000, but he made it clear that she would have to put in all the effort. He was impressed by a suggestion provided for Phil's pie venture, which prompted him to make this choice.
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Candidates from previous seasons had come back to assist the current finalists in promoting their businesses and presenting their concepts to industry professionals. However, Raj Chohan, hailing from Leamington Spa, did not provide much assistance when it came to suggesting a name for the enterprise.
During the final boardroom, she proposed the name Phil My Pie. Karren made a remark about the name, stating that it had a playful double entendre. She mentioned that Raj lacked knowledge about pies, so it was fortunate that they didn't choose her suggested name, Phil My Pies.
Tim Campbell was surprised when he asked, "Did you seriously propose that?" Raj defended himself, "I had no idea it was impolite!" Lord Sugar added, "You shouldn't search that on Google," and Karren agreed, "You could get arrested."
In the blog post, it was mentioned that Lord Sugar had relied on his instinct when he decided to back Rachel's line of boutique gyms. As part of his investment, Rachel is hoping to expand her business with the help of £250,000 from Lord Sugar. Rachel, who is a 27-year-old woman from Leeds, was extremely thrilled and surprised to be given the opportunity to work with Lord Sugar.
She won the contest when Phil committed a significant error during the last boardroom session. While Lord Sugar was offering him guidance to remove the online component of his pie company, Phil argued that managing a business involved more than just generating revenue.
An angry Lord Sugar replied, "I'm afraid I disagree, Phil. Your statement is quite risky. Let's be clear. The reason we're in business is to generate profit - at least, that's my objective. If you're not interested in making money, I'm afraid you won't be of much use to me."
