Morphe

The Origins of Morphe

Morphe is a brand that was founded in 2008 by brother-sister duo Chris and Linda Tawil. The name "Morphe" is inspired by the Greek god of dreams, Morpheus. The founders of Morphe wanted to create a brand that would allow makeup enthusiasts to dream big and express themselves creatively through makeup.

The Popularity of Morphe

Since its inception, Morphe has gained a large following due to its high-quality products at affordable prices. The brand is especially popular among beauty influencers and makeup artists, who often collaborate with Morphe on creating new products. With a wide range of eyeshadow palettes, brushes, and other makeup products, Morphe has become a go-to brand for those looking to experiment with bold and creative makeup looks.

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Viral make-up brand Morphe closes all UK stores - Retail Gazette
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