Chappell Roan's Google 'Easter egg' takes over search engine

You may have come across a Google bomb before, even if you don't know what it is. They used to be rare, but now there are many of them online.

At times, they are employed to embarrass a famous individual.

In 2005, Tony Blair was accused of being a "liar" during a Google bombing campaign on Google.co.uk. This criticism was aimed at Blair's involvement in Iraq and the search for weapons of mass destruction, and was linked to an official biography of the UK prime minister. Another Google bombing campaign sought to link Blair with the term "poodle," suggesting that he was closely aligned with US President George W Bush.

When you searched for Chuck Norris on Google in the past, the result would say, "Google doesn't search for Chuck Norris because it knows that you don't find Chuck Norris, he finds you."

What happens when you search for Chappell Roan on Google, and what is a Google bomb?

What's New In Google Search?

If you look up "Chappell Roan" on Google, it will suggest "Did you mean: your favorite artist's favorite artist?" And if you search for "your favorite artist's favorite artist," you'll get the same message in return.

The saying was taken from a video Roan posted on TikTok of her singing. In the video, she introduces herself to the audience by saying, "Hi, I'm Chappell Roan, I am the artist that your favorite artist loves."

Exploring The Concept Of Google Bombs

Google bombing is when lots of links are added to a website to try and make it show up higher in search results for phrases that don't really have anything to do with the site.

Google stated in 2017 that it is very unusual to encounter Google bombs for popular searches, as part of what makes a Google bomb successful is the lack of relevant search results for that specific term.

To stop Google bombing from affecting the artist, Google announced that their team collaborated to develop an algorithm that would reduce the impact of various Google bombs.

It is not clear if someone is intentionally trying to manipulate Google's search results for 'Chappell Roan', or if it is just a fortunate coincidence.

What Are Her Fans Saying?

Users on Reddit have discovered the hidden surprise.

A fan commented in a forum about the topic: "Oh my goodness, really!! I had to test it out and I can confirm that it had the same effect on me too!"

One more fan, very interested in the hidden surprise, ensured they could always admire it by setting it as their phone background.

"My iPhone wallpaper is now set to that picture lol."

Another person commented: "I really like this a lot. I would be extremely happy if she turned out to be the favorite artist of The Chicks, American Aquarium, or Lori McKenna. My taste in music is diverse."

Chappell Roan's Thoughts On It

Roan talked about the surprise in the Easter egg on the Jimmy Kimmel show earlier this year, saying: "I wasn't responsible for that ... It was done by a random employee at Google! I'm sure it was just an assistant who thought, 'We admire her'."