Tiger® Beer expands football partnerships, becomes Official International Beer Partner of Tottenham Hotspur Football Club

Tiger's collaboration with Tottenham Hotspur reinforces its dedication to promoting the love of football and working together towards shared goals. The partnership reflects Tiger's belief that advancement is a team effort, not something that can be achieved alone.

, /PRNewswire/ -- Tiger® Beer is eagerly promoting boldness and advancement as it takes on the role of the Official International Beer Partner for Tottenham Hotspur Football Club. This partnership is Tiger's second with a notable team in the English Premier League, coming on the heels of its recent sponsorship deal with Manchester United. With these long-term collaborations, the renowned Asian brewery strengthens its ongoing dedication to creating links that connect fans in Asia and around the world to their favorite clubs.

Check out the complete interactive Multichannel News Release at this link: https://www.multivu.com/tiger-beer/9307951-en-tiger-beer-expands-football-partnerships-becomes-official-international-beer-partner-yottenham-hotspur-football-club.

"At Tiger® Beer, we understand that personal bravery thrives on community backing," stated Sean O'Donnell, Global Brand Director of Tiger® Beer. "Our collaborations with legendary teams like Tottenham Hotspur reflect our conviction that advancement is not something we do alone. We come together to honor both the teams and the united spirit that drives progress, reminding us all that we can accomplish remarkable individual achievements when we uplift one another."

Tiger® Beer is growing its partnerships in football to show its dedication to boosting the love for the sport in Asia and other areas. With more than 195 million fans across Asia, partnering with Spurs aligns perfectly with Tiger® Beer’s goal to inspire football enthusiasm throughout the region.

Ryan Norys, Chief Revenue Officer at Tottenham Hotspur, expressed enthusiasm about collaborating with the prominent brand Tiger. He mentioned that this partnership aims to connect with our fans in Asia by offering distinctive experiences that highlight the unifying impact of football.

Drawing from the findings of its latest survey involving 2,000 football enthusiasts—where nearly 75% believe that fan engagement is vital for bringing supporters of their favorite club together—Tiger® Beer is committed to providing exciting experiences for Spurs fans. This will encompass interactive events, chances to observe the team during practice, and special training and coaching sessions.

Alongside Tiger® Beer, football enthusiasts worldwide can unleash their inner spirit and come together to share their love for the game. Fans are encouraged to participate as Tiger® Beer collaborates with its partners to deliver remarkable and legendary experiences. To stay updated on unique events, special promotions, and exciting chances to connect with their favorite clubs like never before, fans can follow @tigerbeer on Instagram.

Joey Brophy, Global Brand PR - [email protected]

Tiger® originated in 1932 on the bustling streets of Singapore. Today, it stands as Asia’s top international premium beer, available in over 60 countries worldwide. With a commitment to crafting an exceptional beer that strikes the right balance between boldness and refreshment, Tiger® has been innovating ways to enhance the experience of refreshment and push boundaries for many years. The brand believes that everyone has a tiger within, longing to be free. Progress is a collective journey—by finding strength in our connections, we can reach unimaginable heights together.

For additional details, feel free to check out www.tigerbeer.com.