Heinz just launched a controversial new baked beans flavour and fans say it's 'peak British'
Recently, Heinz has introduced some quite unusual and intriguing products. These range from Monster Munch-flavored mayonnaise to canned Spaghetti Carbonara, which many have criticized as a “travesty.”
The brand's newest product has generated quite a buzz online, adding a seasonal flair to one of its most famous items.
Customers have noticed cans of Heinz Beanz Pigs In Blankets (flavored for the festive season) appearing in grocery stores, and it's safe to say this item—crafted with Richmond sausages—has sparked mixed reactions among fans.
Some people are eager to give it a shot, believing it sounds amazing, while others controversially mentioned that they might think about including it in their Christmas feast...
In the r/CasualUK subreddit, users referred to the seasonal tin of baked beans as a perfect example of British culture.
In reply to the post, user u/fezzuk confessed, "To be honest, I'm really considering it." User u/LoisTano also commented, saying they believed the beans would be a great touch for their "post-Christmas sandwiches."
User u/dramallama-IDST commented, "My curiosity will definitely get the best of me, so I’ll give this a shot at least once, no matter what I think about it." Meanwhile, u/TemptressAngel08 also expressed their interest, noting that they "seemed intriguing."
Not everyone was enthusiastic about the idea of tasting the seasonal beans. One user, going by the name u/miguelitaraton, expressed concern, stating, "The 'Christmas seasoning' is particularly concerning..."
u/Discopants180 commented, “Heinz was so focused on whether they were able to do it that they didn’t pause to consider whether they actually should.”
In the same vein, u/MrLuchador declared, “We've taken our science too far.” Meanwhile, u/jaimeleblues chimed in, expressing that it seemed, “Disgusting. Completely disgusting.”
A commenter named u/Exotic-Astronaut6662 mentioned that they had already tasted the Pigs In Blankets Beanz and shared their opinion on it.
I picked up a can from Sainsbury’s for the sake of experimentation. It tasted alright; I couldn't quite figure out what the holiday flavoring was—maybe just a hint of stuffing. Inside, there were about four or five sausages, each measuring roughly 0.0278 fathoms long.
The duration for which the limited-edition item will be available remains uncertain, but the Heinz website is offering 400g tins for £2.50 each.
The product description says: "Jingle All the Way. Want to see confirmation that Santa fulfilled your wishes? Look no further! This can contains beans, sausages wrapped in bacon, and festive spices. You don’t have to wait for the holiday to enjoy it. Just pop it open and spread some Christmas cheer on your toast!"
This follows the recent introduction of a playful 'upside down' can of baked beans by Heinz.
Another special release, the £1.40 'Beanz Means Upside Down' can was created to make it easy for beans to come out smoothly when opened.
Heinz is promoting a new way to store their cans with upside-down labels, suggesting that customers keep them with the ring-pull side facing down in their cabinets.
A survey conducted by the company with 2,000 participants revealed that 87% of people in the UK go to great lengths to ensure that not a single bean is left behind on their plate.
Almost 70% of people (68%) confess to using a spoon to scrape out the last bits from the can, while a dedicated one-third (33%) shake the can vigorously in an effort to get those final beans out.
Renowned food scientist Professor Charles Spence from the University of Oxford noted that keeping the can upside down would help when it comes time to pour out its contents, as gravity would help pull the beans out more easily.
Professor Spence explained that the design of Heinz Beanz tins, which are cylindrical with a small opening, leads to beans getting stuck in hard-to-reach corners. This problem is further complicated by the thick sauce that Heinz is known for.
"When you store the beans upside down, they don't gather at the bottom of the container, which makes it simpler to savor every single bean!"
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I went searching for wild edibles in the most joyful country on the planet – and now I'm feeling joyful as well.
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